On trust and the systems that scale it
Some thoughts on how trust underpins the way we navigate work, institutions and each other when the world is too complex to manage alone.
Read moreWe’re Adrián Ortega and Nia Campbell. Tidy Content is where we write, think and make things together. It’s a space for ideas, experiments and the work that sits between content, service design and organisational culture.
Tidy Content is our shared practice. Most of our time is spent working in public service roles, so we don’t take on long delivery projects.
Instead, this space holds the parts of our work that need room to breathe — writing, talks, early creative projects and the questions we’re exploring.
We’re open to small, focused collaborations when the fit is right.
We write about content, services, trust, systems and the messy work of making things better. We’re also beginning new creative work — including a book we’ll shape in public through our monthly letters.
Some thoughts on how trust underpins the way we navigate work, institutions and each other when the world is too complex to manage alone.
Read moreExploring how teams can honour what came before while making space for new ways of working, thinking and designing services.
Read moreWhy language is never just surface-level content, and how it shapes the cultures and systems people have to move through.
Read moreWe occasionally work with teams on small, focused pieces of work — conversations, reviews or short sessions that help people see things more clearly.
If you’d like to explore something together, get in touch. We’re based in Wales and usually work remotely.
For speaking, workshops, collaborations or just to say hello: