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Tidy Content
Aug 15, 20223 min read
On a debt of attention
It’s one of those common-sense truisms: something that seems easy to grasp on the surface but is a hard pill to swallow. Or a difficult...
Tidy Content
Jun 6, 20223 min read
On listening to understand
In an increasingly cacophonic world, our heads become filled with noise: the never-ending buzz and rumble of minds constantly projected...
Tidy Content
May 16, 20223 min read
On embracing uncertainty
It’s the same scenario: a fresh start somewhere new: a space, a job, a project. We arrive with fresh eyes, eager and excited for the...
Tidy Content
Mar 6, 20223 min read
On moving back and forth
For Greek philosopher Socrates and his disciple Plato, we humans are fundamentally good. There’s a natural tendency in us towards doing...
Tidy Content
Feb 6, 20224 min read
21 things that made us think - and a review of 2021
Happy new year! Welcome to the first Why Words Matter of 2022, the third (and hopefully final) part of the 2020 pandemic series. With its...
Tidy Content
Dec 6, 20213 min read
On the art of sculpting, editing, and revealing what's there
There’s something interesting about sculpture as an art form. At least the classical notion of sculpture. A block of hard, cold stone....
Tidy Content
Nov 1, 20213 min read
On loss and taking for granted
It’s an easy trap to fall into. To prioritise what we lack over what we “have”. To neglect what’s readily available to us and ...
Tidy Content
Oct 4, 20212 min read
On doing and non-doing
In a world obsessed with doing, it’s hard to imagine a different way to relate to the constant unfolding of life other than through acting.
Tidy Content
Sep 19, 20213 min read
On consistency and patience
Why Words Matter Newsletter August 2021 It’s a business and marketing commonplace that by targeting everyone, you reach no one. After...
Tidy Content
Aug 2, 20212 min read
On showing rather than telling
Why Words Matter Newsletter July 2021 Last month, we wrote about the small yet mighty details that make up our communications, shaping...
Tidy Content
Jun 29, 20212 min read
The devil in the detail
Why Words Matter Newsletter May 2021 Hello, As in many other things, the devil is in the detail when it comes to communication....
Tidy Content
Jun 1, 20213 min read
On letting go and why less is more
Last month, we looked at different ways to frame problems before trying to solve them. How identifying the right problem (and solution)...
Tidy Content
May 4, 20213 min read
On ending up where we need to be
After working for years on many different projects, we realised that a big part of what we do is identifying and understanding problems...
Tidy Content
Apr 27, 20213 min read
Why Words Matter Newsletter March '21
When was the last time you felt the spark and drive of curiosity? Are you a curious so-and-so by nature, or was it something out of the...
Tidy Content
Mar 2, 20213 min read
Why Words Matter Newsletter Feb '21
Hello there! We hope you’re well. This month, we’ve been thinking a lot about purpose. In business as well as in life, being clear on our...
Tidy Content
Feb 1, 20213 min read
Why Words Matter Newsletter Jan '21
Happy new year! Hope you’ve had a good festive break. Last year was tough for lots of us (you know why) but we want to be optimistic and...
Tidy Content
Jan 5, 20212 min read
Why Words Matter Newsletter Dec '20
Hi there! Well, that was fast. Just like that, 2020 is almost over. Will we be glad to see the back of these ‘unprecedented times’ and...
Tidy Content
Dec 1, 20202 min read
Why Words Matter Newsletter Nov '20
Hi there! Us again! A new month is upon us and we hope you’re keeping safe and sane. With Lockdown 2.0. looming in England and Wales...
Tidy Content
Nov 1, 20202 min read
Why Words Matter Newsletter Oct '20
Hi there, How’s October looking for you? Hope everything’s well, despite the unsettling thought that Christmas is just around the corner!...
Tidy Content
Oct 1, 20202 min read
Why Words Matter Newsletter Sept '20
Hi there, How are you today? We hope things are well your side. As we ramble into the season of woolly jumpers in what is one of the...
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